FoyerFlow — Brand Asset Pack ========================== This pack contains the official FoyerFlow wordmark and mark in two formats: · SVG — vector. Crisp at any size. Use for the web, embed in code, set as a favicon, send to designers. Requires the renderer to load Fraunces. · PNG — high-resolution raster (wordmark @ 2048 px wide, mark @ 2048 sq). Use for press kits, slide decks, Word / PowerPoint / Keynote, social-media uploads, email signatures, anywhere SVG isn't supported. The Fraunces glyphs are baked in — opens identically everywhere. When in doubt → use the PNG. SVG is for engineers; PNG is for everyone else. ──────────────────────────────────────────────────────────────────────────── What's in here ──────────────────────────────────────────────────────────────────────────── wordmark/ The "foyerflow." wordmark. foyerflow-wordmark-light.svg Char text + emerald period · transparent bg foyerflow-wordmark-dark.svg Cream text + emerald-400 period · transparent bg foyerflow-wordmark-mono-char.svg All-char monochrome · transparent foyerflow-wordmark-mono-cream.svg All-cream monochrome · transparent foyerflow-wordmark-on-cream.svg Light variant on a cream-50 rounded backdrop foyerflow-wordmark-on-char.svg Dark variant on a char-700 rounded backdrop mark/ The "f." mark — for tight contexts. foyerflow-mark-light.svg Char "f." with emerald period · transparent foyerflow-mark-dark.svg Cream "f." with emerald-400 period · transparent foyerflow-mark-mono-char.svg All-char monochrome · transparent foyerflow-mark-mono-cream.svg All-cream monochrome · transparent foyerflow-mark-on-cream.svg Light variant on a cream rounded square foyerflow-mark-on-char.svg Dark variant on a char rounded square favicon/ Browser tab + app icon variants. favicon.svg Adaptive — switches via prefers-color-scheme favicon-light.svg 32 × 32 light only favicon-dark.svg 32 × 32 dark only favicon-512-light.svg 512 × 512 light (PWA / app icon) favicon-512-dark.svg 512 × 512 dark apple-touch-icon-light.svg 180 × 180 (iOS / macOS home screen) apple-touch-icon-dark.svg 180 × 180 dark ──────────────────────────────────────────────────────────────────────────── Typeface ──────────────────────────────────────────────────────────────────────────── The FoyerFlow wordmark is set in FRAUNCES, a free open-source variable serif by Undercase Type. SVG files use a fallback chain: "Fraunces", ui-serif, Georgia, "Times New Roman", serif If Fraunces isn't installed/loaded where the SVG renders, it falls back to the next available serif — usable but not pixel-identical to the brand. For pixel-perfect rendering everywhere, install Fraunces from: https://fonts.google.com/specimen/Fraunces Or load it via Google Fonts in any web context where the SVG appears. ──────────────────────────────────────────────────────────────────────────── Color palette ──────────────────────────────────────────────────────────────────────────── Text & marks CHAR-700 #1F1D17 Wordmark / mark on light surfaces CREAM-100 #FAF7F2 Wordmark / mark on dark surfaces Accent (the period) EMERALD-700 #047857 On light surfaces EMERALD-400 #34D399 On dark surfaces (brighter for legibility) Backdrops (when used) CREAM-50 #FDFBF6 Light backdrop CHAR-700 #1F1D17 Dark backdrop ──────────────────────────────────────────────────────────────────────────── Generating PNG / raster versions ──────────────────────────────────────────────────────────────────────────── If you need PNGs for a context where SVG isn't supported (some emails, some CMS uploads, some print workflows), you can render them yourself. Examples: ImageMagick: magick -density 300 foyerflow-wordmark-light.svg -resize 1024x foyerflow-wordmark-light.png Inkscape (CLI): inkscape foyerflow-wordmark-light.svg --export-type=png --export-width=1024 \ --export-filename=foyerflow-wordmark-light.png Web browsers can also export SVGs to PNG via "Save Image As" or any online converter. For brand-faithful PNGs, install Fraunces locally before rendering. ──────────────────────────────────────────────────────────────────────────── Usage ──────────────────────────────────────────────────────────────────────────── Permitted · Indicating a partnership / integration with FoyerFlow · "Built with FoyerFlow" or "Powered by FoyerFlow" badges · Linking to foyerflow.app · Promotional materials about your venue's use of FoyerFlow Not permitted · Modifying the mark (don't recolor, don't add effects, don't outline) · Substituting the period with a middle-dot, em-dash, or other glyph · Combining the mark with another company's mark in a way that suggests affiliation we haven't agreed to · Using the mark as the primary identifier of a non-FoyerFlow product Spacing Always leave clear space equal to the mark's height around the wordmark on every side. Don't crop; don't crowd. Minimum sizes Wordmark: 80 px wide Mark: 16 px square (omit the emerald period below 20 px — it disappears) ──────────────────────────────────────────────────────────────────────────── Questions ──────────────────────────────────────────────────────────────────────────── hello@foyerflow.app ──────────────────────────────────────────────────────────────────────────── Anton Eremeeff (trading as FoyerFlow), IČO 09673024 — All rights reserved.